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This is the place that Dongjun (DJ) Rew, PhD shares his marketing experiences in teaching and research and helps to find a better solution for contemporary marketing issues that customers and business owners are facing. He is very passionate about marketing, especially developing marketing programs/campaigns and its effects on consumer behaviors such as satisfaction, attitude, intention, and loyalty.
Self-bio: Rew obtained his Bachelor of Science in Economics and Master of Science in Statistics from Washington State University in Pullman, WA and hold his doctorate degree (PhD) in Business Administration (Marketing concentration) from The University of Texas Rio Grande Valley in Edinburg, TX. Dr. Rew currently teaches marketing courses such as Principles of Marketing, Consumer Behavior, Promotion, and Marketing Strategy at Colorado Mesa University in Grand Junction, CO.